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Hyundai teams up with Amazon to offer virtual showroom


Subsequent time you’re grabbing a brand new charging wire on Amazon, you may be tempted to seize a brand new Hyundai as nicely. Hyundai announced today a partnership with Amazon to create a digital showroom to permit clients to check pricing and evaluations, e-book a check drive and discover a vendor of their space to buy the automotive (no, you may’t get them organized instantly from Amazon — but.)

“The automotive business is altering, and buyer calls for and expectations round a frictionless, environment friendly and clear expertise are key drivers,” Dean Evans, Hyundai Motor America CMO, stated in an announcement.

The digital showroom will likely be integrated into Amazon’s Vehicle section, which Amazon launched in 2016 for patrons to browse car makes and fashions, from Tesla automobiles to autos from Toyota. However, whereas a few of these car profiles are missing in detailed footage or mannequin data, Hyundai has created a extra strong expertise.

On its own unique landing page, Hyundai highlights the model’s options, reminiscent of its compatibility with Alexa and its Shopper Assurance program, and creates a choice of Hyundai autos for you based mostly in your preferences and shopping for habits. From there, you may choose a mannequin you’d like to take a look at and discover it in typical Amazon type — flipping between completely different product footage, colours and buyer evaluations.

After you’re completely satisfied along with your choice, you may both schedule a test-drive — the place you have got the choice for the automotive to select you up in your driveway — or go on to a vendor close to you to signal the paperwork.

With the common business value of $36,270 for a brand new automotive in 2018, according to Kelly Blue Book, possibly it’s a superb factor there’s no Sprint button for these autos simply but.



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