Nearly a month after the merger of the short-form video apps Musical.ly and TikTok, the app is introducing a brand new social characteristic, permitting customers to publish their reactions to the movies that they watch.
As a substitute of textual content feedback, these reactions will take the type of movies which can be basically superimposed on prime of current clips. The thought of a response video ought to be acquainted to anybody who’s spent a while on YouTube, however TikTok is incorporating the idea in means that appears like a fairly seamless.
To publish a response, customers simply want to decide on the React possibility within the Share menu for a given video. The app will then document your audio and video because the clip performs. You can even determine the place on the display you need your response video to seem.
In the event you don’t acknowledge the TikTok identify, that’s in all probability as a result of the app only launched in the United States at the start of August, nevertheless it’s been out there in China for a few years.
Again in 2017, Bytedance — the Chinese language firm behind TikTok in addition to information aggregator Toutia — acquired Musical.ly for around $1 billion. It will definitely merged the 2 apps to mix their audiences and options; Musical.ly customers have been moved over with their current movies and settings.